In an earlier blog Why Being Remarkable Is Effective we looked at why we have to look to being different by having a product or service that is remarkable and what that means. Now we can use that to see how to stand out in a crowded marketplace. Being productive…
Take any area you care to name and it’s a crowded one – or is it? There are over 750 types of UK cheese but most people would struggle to name more than about 10, there are in excess of 110 million active YouTube channels and yet people still start…
The days of being a big fish in a small local pond are gone, never to return. Whether as individuals or organisations our competition is worldwide thanks to the joy of the internet. If I want to buy goods then suppliers across the world are just a click away. When…